How to Start Women’s Boutique Clothing Store – 2

How to Start a Clothing Boutique Store – 2

You wanted to open a women’s clothing boutique. Most of the people around you oppose on what you want; so now, you are starting to hesitate about that long-time dream of yours.

You are beginning to think that it will not all be worth it. You are now convinced that this is not for you. How could you let this happen? Stop! You need to focus. Be courageous. Do not let others ruin your dream.

You have wanted to have a women’s clothing boutique for a long time and you know that you have the skills, the creativity and the passion for this business. There will be a lot of things that you will encounter but nothing should stop you from achieving your goal.

If you think you cannot pursue your dream, think of others. Think of those who made it. If there are plenty who made you think that you cannot have your shop, then there are still others that will support you and help you go for it.

If you really want to open a women’s clothing boutique, you need to have courage to face all the upcoming troubles. You already have your dream, not it is time to start with your plans.

If you are going to start with your business, you have to choose for a business name. It has to show everyone what your shop is catering. It is fun when you are choosing a business name, just be sure that it catches everyone’s attention. You definitely need a capital to start your business. If you do not have much, you start a small one. You can make it grow if you handle your business the right way.

If you want women’s clothing boutique, most of your customers would be females of course. Learn the latest fashion and keep your shop updated. Most women are into the latest fashion.

You should have a strategic location, where it would be accessible to everyone. You also need a good marketing strategy. Besides having a very readable signage in front of your shop, you can also try advertising your business online.

The best marketing would come from your customers. If they are satisfied with your customer service and quality of your products, they are the ones who will share their shopping experience with their friends. And so on. The key here is to make that move and actually work on your plans.

Here are the baby steps for you to jumpstart on your clothing retail business:

1. Review your financial capability to do business. With an online shop, you need worry about rentals or a space for your store. However, you will still need the money for buying your stock. You can either use your savings or use your credit card to shop for stocks. Just remember though that buying on credit could be a little risky if you are unsure of how your business will fare in the industry. It is better if you are prepared and have the money on hand for the initial investment.

2. Make a list of everything you would like to sell. If you opt to concentrate on women’s fashion, identify which items you are going to stock up for the store.

3. Determine where you will buy your stocks from. There are a lot of online shops that offer wholesale women’s clothing. You can browse through the wide selection of apparels before choosing which distributor to have.

4. Shop for the best price. Wholesale clothing distributors usually have the lowest price to offer their customers. Always ask for the special wholesale price and other discounts available for more savings. You can actually ask for a shipping discount if you are going to buy in bulk.

5. Consider allocating a space at home for your stocks. Although you are going to do everything online, you need to have a place where you can keep all of your available items. They should be stored accordingly and should be ready for shipping at all times.

6. Set up your online store. There are a lot of sites that offer free hosting of your store. However, for a lot of people to remember your shop more and to give it a sophisticated and professional appeal, you can always opt to pay a premium price for website hosting, creation, and maintenance services. It is a fairly small price to pay considering the promotional edge you get from it. Just think of it as part of your initial investment.

7. Finally, Always have the time to check for any communication with your customers. Convenient shopping means not having to wait for long to be attended. You have to be online at all times to tend to their queries. Prioritize your customers if you want to succeed in a wholesale clothing business.

Wholesale Clothing Brands we Recommend

Women's Wholesale Clothing Brand Review

The simple matter of choosing your future wholesale women’s clothing could make a lot of difference on the outcome. Taking a step towards your dream of being a successful entrepreneur means being prepared in making that leap. Do not just take your chances, make your move as soon as possible.


Social Media Marketing Guide for your Clothing Boutique Store

How to do social marketing for your clothing boutique

Businesses large and small, online, offline, national, and local need to take social media seriously or be left behind by their competitors who do take seriously this form of promotion/marketing/connecting with potential customers/clientele.

It’s human nature to prefer to interact with real people rather than with faceless businesses. How many times have you had a customer service problem and asked whom you can talk to that can help you with the problem? If the business has a known contact person, don’t you instead ask to speak to that person?

Yet social media marketing goes far beyond providing the name of someone whom people can ask for help with a product or service.

Effective utilizing social media enables a business to forge relationships with targeted audiences, create raving fans of those people with whom relationships are formed, and have those raving fans spread the word about the business.

Social media platforms such as Twitter and Facebook pages (business pages rather than personal pages – profiles) offer businesses a way to connect with target markets where these target markets hang out. At these online “water cooler” sites, businesses can then provide valuable information and special offers plus have the ability to keep tabs on how well the information and offers are received.

Local businesses can use Twitter to tweet a promotional offer or to announce a new product or service. These same local businesses can use Facebook pages to provide a community for their fans and to capture the email addresses of these fans in order to stay in touch with them by email as well as through Twitter and the updates on the business’ Facebook page.

Encouraging people to “like” a company’s offerings/blog on its website and/or its Facebook page provides social proof of the worth of the company. After all, how much more likely are we to attend a film that our friends rave about than a film that movie critics rave about? That’s the power of “social proof.”

In addition, mobile marketing builds on social media marketing. Using mobile marketing, for example, businesses can send special offers by text message to their fans who have opted in to such notifications.

Rеасhing out to сuѕtоmеrѕ on social ѕitеѕ ѕuсh аѕ Fасеbооk, Twitter and Pintеrеѕt can lеаd to massive inсrеаѕеѕ in brand loyalty as well аѕ in sales. Take a leaf out of fashion ѕtаlwаrtѕ including Burberry, Zara and Viсtоriа’ѕ Sесrеt, who are сарitаlizing on the 400 million Fасеbооk uѕеrѕ and more than 22 million Twitter users to create riррlеѕ in the cyber world.

Below are few inspiring ѕtrаtеgiеѕ that tор ѕосiаl media marketing companies’ are еmрlоуing to еnhаnсе the viability of fashion brands:

  1. You should understand that one pictures worth much more as a thousand tweets.

The visual element is very important in the fashion world because it what you are selling. The visual networks is the most powerful social network because they are not driven by brands but emerging from people.” That makes these a “great way to generate free earned media and traffic.

  1. Tailor Your Mеѕѕаgе

To deploy each social media platform to best effect, you have to understand the different audience on each. Fashion brands are successful because they know how to segment their messaging, so they’re able to talk to different key interests. Tailor your message for different demographics.

  1. Tell a Story about Your Cuѕtоmеrѕ’ Lifestyle (or the One They Wish Thеу Had)

A good social media strategy doesn’t just display product or push services. It targets a clear customer and tells a story that appeals to that person.

  1. Provide an interactive experience: Burberry, the luxury couture brand makes it a point to unveil their collection on Twitter and Instagram before hitting the runaway.
  1. Tell an inspiring story about your brand: Christian Dior tried this by creating a ‘Secret Garden-Versatile’ storyline, painting a luxurious picture of its new collection.
  1. Use stunning visuals: Zara that boasts 9,000 fans across their social channels, places great emphasis on sharing rich images of their collections, especially on Pinterest.
  1. Provide real time customer service: Jeans and casual wear bigwig, Levi Strauss has really mastered the art of providing customer service in real-time.

The best color in the whole world id the one that looks good on you. This statement by holds particularly true of fashion e-commerce website optimization. An impeccable fashion sense is not about following the trends blindly, but about taking cues from them and tweaking them according to your looks and comfort to make a unique style statement. When you are optimizing a fashion e-commerce store, make sure you offer uniquely personalized fashion solutions. Remember, there is no one-size-fit-all dress in this world!

As we all know that Fashion is based on trends, so far that industry, it’s not a problem to try a new social media platform one season and abandon it the next. But most businesses should consider jumping on new networks more carefully; “You have to consider if this make sense long-term or is it a flash in the pan.

Wholesale Clothing Brands we Recommend

Women's Wholesale Clothing Brand Review

How to Start a Clothing Boutique Store

How to Start a Clothing Boutique Store

Ever dreamed of opening your own retail clothing store? Owning a retail clothing store can be a great way to sell your own designs, fashions from other designers or a combination of both. Opening a clothing store is the dream of many people and it feels so much different to be one’s own boss.  If you have a flair for style or you can help others create an image that they are looking for, you can have a steady stream of repeat customers and referrals lining up at your door.

Owning a retail clothing store is much different than just selling clothes. Whether it is merchandising classes, a previous retailing job, and volunteer activities or assisting others in the retail field – the more experience you have when opening your own retail store, the better.

However, owning a successful boutique is not so easy. What exactly is a boutique? Well, it is the French word for a shop. What type of shop is this? It can be basically anything however, it is normally a woman’s shop that deals with clothing or jewelry but, can also include items such as toys, or anything else for that matter. Therefore, basically, it is a shop that specializes in specific items.

However, those who want to open their own store should ask themselves questions like:

  • how to open it?
  • What style should the clothes be?
  • How much money will it need to operate the store?

It takes more than a thought to open a clothing store. You have to take into account that venturing into a business and ensuring its success is not easy, it takes a lot of good entrepreneurial skills and an excellent marketing plan. In the clothing industry, the competition is really tough and you must keep an open mind and be creative to survive.

Though every business is considered a gamble, following effective marketing techniques will surely help you drive sales and profit and will even ensure the success of your business. There are several simple tips you can follow to establish your clothing business and increase its productivity. People should consider the following aspects before opening the store.


Before venturing into a retail clothing store, Firstly you ought to develop an idea of your store by making a decent strategy for success.

This arrangement incorporates required start-up capitals and deals procedures. Choose what will focus of your marketing effort. You need to characterize whether you concentrate on ladies’ attire, men’s clothing, children’s attire, formal occasion dresses or flower child garments. Aside from that, understanding competition models is likewise critical to push forward. Cautious planning is really crucial when it comes to clothing industry because most of the business competitors aim to have an absolute monopoly in the marketplace.


Secondly, Location is everything and can be the primary distinction between the store turning into a success or a disappointment.

For a case, if the store is situated in a shopping center, then chances are that it might turn into a win. In any case, the expenses will unquestionably be much higher than they would at remain a standalone area or street. Be that as it may, the movement that is incorporated with the shopping center is an unmistakable favorable position as well.

Now, if the store is located as a standalone that does not really imply that it will end up being a disappointment. It does nonetheless; imply that the proprietor will be required to work somewhat harder with a specific end goal to produce the required movement.

On the off chance that the standalone area has great get to focuses, then this will certainly assist the owner. But, if the store is off the beaten path, then odds are that the store will certainly have a very hard time generating self sufficient sales.


Thirdly, you need the correct background on the off chance that you need to begin a successful clothing boutique.

You don’t really have to possess a number of certificates in business organization. You simply have to know the ins and outs of the business. You ought to have the capacity to advise what things you may need to process and how you can finish a few undertakings. There are business expertise that would do workshops and other little scale courses since this is the most ideal approach to figure out how to run a shop.


Fourthly, to choose your wholesale supplier, you may have to visit the web and online, make a survey of the global directory of wholesalers of clothing merchandise.

By doing it online, you will not only be limited to your local suppliers or locally produced products; you will also be able to explore clothing products produced by the global community of clothing manufacturers. In effect, this global community of clothing wholesalers posed as a fertile source of dependable vendors who can provide the steady supply of your goods and allow you to retain the loyalty of your customers.

You can use SaleHoo to find suppliers of cheap wholesale clothes that you can sell. Using SaleHoo’s wholesale directory opens up more options for you. You have many suppliers to choose from, including those from Asian countries where you can obtain very cheap wholesale clothing. Global trading on SaleHoo is very easy because their suppliers come from all over the world.


Lastly, you should make sure that what you are buying is quality; trust the brands that have made a name for themselves during the years.

Customers are on the lookout for these. Even though it might be tempting to buy cheaper clothes, buyers will always return to a store with quality products. There is many branded women’s wholesale clothing found in the market today. This gives women lots of options in terms of their preferred name and even their style.

Also try to give your best shot at understanding the transaction and business deals you are about to make with the dealers. With all these steps in mind, you should now be able and ready to start your own wholesale women’s clothing business. It may cost you some time to do some studying and also understand the business, but no one ever became successful without starting from somewhere. Whether you are starting in a small shop or kiosk or you already have a boutique set up, starting small is advisable.

Wholesale Clothing Brands we Recommend

Women's Wholesale Clothing Brand Review